Director Mazen Bayoumy joins us on this episode of Ferkesh to talk about creating a bright and colorful world for Egyptian artist Nour’s ‘Wana’.

Bayoumy talks about the importance of leaving space in a storyboard for any impromptu shots that may occur during filming. In his workflow, he accounts for these moments, and likes to take a step back, and attempts to capture sincere moments on the spot.

Bayoumy also speaks on the relationship between an artist and a director, and how it is crucial to establish openness and trust in order for the vision of the two parties to align.

Ferkesh is SceneNoise’s series that focuses on the exceptional work of directors within the MENA music industry. As music videos have become such a crucial part of an artists’ success, we want to spotlight the people who have been part of creating iconic content seen by millions of fans.

Watch the video here: